Get the Most Out of Your Pizza Notes Coupons

The Art of Sticky Note Coupons

My father once told me there’s an art to crafting the perfect coupon offer. He would know. He started his career washing dishes in a restaurant and eventually went on to own three successful franchise locations.

When he gives me advice, I listen.

Over the years, one lesson that stuck with me is this: the purpose of a coupon isn’t just to get people through the door, it’s to increase your bottom line. It’s easy to forget that in the rush to offer flashy deals or compete with nearby businesses. But coupons done right are a strategic tool, not a race to the lowest price.

According to my dad, the goal is to create an offer that sounds irresistible and protects your profit margins. It’s a balancing act between value and volume. After working with hundreds of businesses to design sticky note ads, I’ve found a few reliable ways to strike that balance. Here are my top strategies:

breadstick upsell pizza notes coupon

1. Promote a Product That Is Cheap (but Feels Valuable)

This might seem obvious, but you’d be surprised how often businesses miss this trick. Use inexpensive items to draw attention to your high-margin offerings.

One of my go-to tactics is this: offer free breadsticks with the purchase of any gourmet pizza. That’s it. Simple, effective, and psychologically powerful. The cost to you? A few cents. The perceived value to the customer? Easily $5 or more. You’re giving them something “free” while guiding them toward your more profitable menu items.

2. Use Family Bundles to Increase the Ticket Size

Bundle deals are popular for a reason—they work. People love the convenience of getting everything they need in one purchase, especially when it feels like a better deal than buying à la carte.

A well-crafted family deal could include a large pizza, a dozen wings, and a two-liter soda. Pair your most desirable menu item (pizza) with a high-margin side (like soda or garlic knots), and you’ve got a combo that satisfies the customer and your bottom line. These bundles often lead to a higher average order value without significantly increasing cost.

3. Fill Your Off Days with Strategic Promotions

As anyone who has worked in a restaurant knows, Mondays and Tuesdays can be painfully slow. But with the right coupon offer, you can turn those ghost-town nights into consistent revenue generators.

There’s a reason phrases like “Two for Tuesday” or “Monday Madness” stick, they create habits. Customers start associating those days with your business. Offer unbeatable deals on those nights: maybe half-price wings on Mondays or a BOGO pizza deal on Tuesdays. Get them in the door, and then train your staff to upsell. For example, add a flavored crust for just $2, or offer a fountain drink with unlimited refills. Little add-ons can make a big difference.

This sticky note design will help you promote sales on off days. This is a great way to increase business. Click here to have this design customized for your business!

Keep Profit at the Heart of Every Offer

My dad always said, “Don’t fall in love with the discount, fall in love with the result.” If your coupon isn’t bringing in profit, rework it. Test new combinations. Track which ones pull in the most traffic and lead to the highest ticket sizes.

Coupons don’t have to feel like a giveaway. They can be a smart, profitable part of your marketing mix.

What About You?

What creative ways have you found to keep your profits strong while crafting coupon offers that stick? Whether you’re running a local pizza shop or a regional chain, I’d love to hear what’s working for you.

Drop your thoughts in an email or message me directly through Instagram. Let’s help each other raise the dough—literally.

The Pizza Note Guy